Today you will begin your research into your audience. We will recap:
The PowerPoint for today's lesson and the C4 research summary document:
- pyschographics
- demographics
- http://tribes.channel4.com/ (the main public page)
- http://www.uktribes.com/ (the research page)
- http://www.crowddna.com/ourwork/92 (the company who worked with C4 to conduct this research)
The PowerPoint for today's lesson and the C4 research summary document: